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“That`s what I`m sure I know,” Oprah says, “If you`d done these four things in your life, your life would change for the good.” (Source: from the episode “Super Soul Sunday” “Oprah – Don Miguel Ruiz: The Four Agreements,” airing Sunday, March 3, 2013) In this video example from the online course The Four Agreements, we distinguish between inevitable suffering and avoidable or “unnecessary” suffering. Then, we present four simple agreements that have the power to eliminate the unnecessary suffering of your life: be immaculate with your word…. Don`t do that. She is best known for her direct interviewing style and literary insight. When Oprah recommended a book, America read it. Think of Ken Follett, Jeffrey Eugenides and James Frey, all easy-to-recognize names that have crowned the bestsellers – and all the guests on the Oprah Winfrey Show. A guest spot in their show was the lottery equivalent for authors and publishers. Oprah has made a name for herself with many authors and has established herself for many others throughout her tenure as the most popular talk show host in the United States. The four agreements have been sold 5.2 million times in the United States and translated into 38 languages. “The book endured because there is a simple truth to deny Miguel`s words, a timeless wisdom that readers can feel immediately,” Mills says. “Strong word of mouth is one of the most effective ways to sell books; People tend to trust a personal recommendation on display, and that`s what happened with the four agreements. Amber-Allen plans to actively stigmatize the book in the future, including the development of a nuclear curriculum for use in rehabilitation centers.
Mills is also working on a children`s edition of the book with a teacher`s guide accompanying the teaching. In addition, there is talk of a film based on the four chords. “We blew 45,000 copies of Don Miguel`s book from our camp after Oprah interviewed him last month,” says Janet Mills, editor of Amber-Allen, who spoke to the producer of Super Soul Sunday last year to get the author on the show with the 15th anniversary issue of The Four Agreements. Super Soul Sunday first aired on OWN Network in October 2011 and focuses on topics such as spirituality and personal self-realization and featured guests such as Elie Wiesel, Wayne Dyer and Thich Nhat Hanh. “Super Soul Sunday is Oprah`s Book Club 2.0, the digital reincarnation of Oprah`s Book Club,” says Leah Sparkes Ampuero, Head of Advertising, Communications, harpo Studios.